CASE STUDY / ENERGY · TECHNOLOGY

3e Energy

Bringing technology to life.

Scope

Illustration · Motion · Webflow

11 / 2022 – 02 / 2023 · Webflow, Figma, Illustrator, After Effects, Lottie Files

Background

For 3e.eu, I translated client ideas and the art director’s feedback into a visual, interactive website. Illustration, motion and responsive delivery needed to make technical content accessible while presenting a consistent brand.

Goals

The first impression needed to establish confidence. Illustrations and animation required a coherent language, while navigation and user actions had to stay understandable. Flexible content management and loading performance mattered alongside visual design.

Concept and design

My work involved aligning with the client and art direction, organizing content and producing suitable illustrations. Typography, composition and visual hierarchy were coordinated to make complex ideas easier to absorb.

Motion and interaction

Scroll-based animation and Lottie elements helped explain relationships and direct attention. Motion was integrated into responsive interfaces so it supported the experience across devices.

Webflow and CMS

I implemented the design in Webflow and structured the CMS content. The foundation was prepared for later multilingual support. UX principles, mobile presentation and technical discoverability were considered throughout implementation.

Performance and quality

Technical work included loading performance and checks across devices and browsers. Imagery, animation and interface elements needed to work together visually without making the experience cumbersome.

Collaboration and launch

Ticket management, feedback rounds and clear communication kept delivery organized. I coordinated updates and deadlines to support a smooth launch. The client feedback highlights transparent collaboration and careful execution of the art direction.